Tuesday, February 26, 2013
Tuesday, November 22, 2011
The Green Marketing Company
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We specialize in creating caring, passionate, affordable marketing campaigns that nurture your customers and help you business grow. The best news is we start working for free. Contact us today for a free consultation and $100 GOOGLE advertising just for saying hello.
Thanks! http://TheGreenMarketingCompany.com/
Sunday, March 30, 2008
169, 164, 5, 10, 2, 25, 19, 30, 0.
The above series of numbers has real significance in a lot of lives, and I think they are the keys to the answers to broad questions about homelessness, the economy, and the environment. In my home state of CT, there are 169 cities, towns, and municipalities combined. 5, New Haven, New London, Waterbury, Bridgeport, and Hartford have the state mandated amount of affordable housing of 10% of all current housing stock. The other 164 have, on average, 2% affordable. There is opportunity right there. After doing a bunch of research on the internet, I found out an amazing fact: 25% of all evictions come from people who paid their rent, but couldn't pay their utility bills. The cost of energy put them on the street. What is the community cost for this problem? Other than having people living in alley ways and cardboard boxes, city streets are less safe with large amounts of homeless about. Because those cities are less safe, people with money are less likely to spend it in commercial areas of that city. Because there is less commerce, the local, and by assumption, the national economy suffers. Less jobs result. More unemployment. More unemployment results in greater homelessness, and on and on we go. So, for argument's sake, let's just address that 25% of the homeless who can't pay their energy bills, because if you had a way of curing 25% of all homelessness, you would lauded a national hero. Now, if all affordable housing were constructed in such a way that the units all had an R-value (meaning, the rate at which heating and cooling escapes from a dwelling) of at least 19, the cost of fueling these homes would decrease dramatically. If you were to build these dwellings with exterior wall integrity, and an interior wall within which you could put all your plumbing and electric, you could achieve an R-value of 30, nearly twice the energy savings. On top of that, if you were to put into place solar panels on the rooves of these housing complexes, with a fuel cell back-up and a geo-thermal HVAC system, you could well nigh get energy costs down to zero (0). Theoretically, 25% of all homelessness would disappear as a result of this renewable energy source design of affordable housing. OK, so now you, as a landlord of affordable housing and local hero for decreasing homelessness by 25%, let us say, you now have an additional 5 percent of revenues because folks don't get evicted for not paying their electric bill or because they don't have to choose between paying rent or paying for heat. Also, because tenants don't have to pay any utilities you can charge an extra 50, 100, 200 dollars per unit, and because tenants and housing authorities take these additional savings into account, thus you are making substantially more in general income. Fewer surprises, fewer disaster scenarios. More settled tenancy. Less stressed landlord. We are talking better conditions for everybody all the way around. The question before us then is what is that worth? If you look at it mathematically, it is worth a whole hell of a lot. Take a housing complex with 100 units. Say you would normally charge 600 dollars per month per unit, and utility costs per unit are 100 dollars per month per unit. Under that set of circumstances, you figure the value of a unit is approximately 100 times more than the monthly rent. So these above described units are worth 60,000 dollars a piece, and thus the entire complex is worth 6 million dollars. Not too far off from reality. So your pro forma gross income would be 720,000 per year. Take off 40% for traditional costs, insurance, heat and hot water, water and sewer, hallway electric, etc... and your net is 432,000. You have a cap rate of 7.2%. Fairly nice deal. However, let's say you invested in building this thing with solar, fuel cell, geo-thermal. Let's try to figure out what the value of those energy sources mean to you. OK, now, by conservative logic applied above, you prevent 5% on your vacancy rates. That's worth 36,000/year. Similarly, you can now charge an additional 50 dollars per unit. That's 60,000/year. You have no heat and hot water costs to speak of. You have no common area electric bill. Let us say you would save 50 dollars/ unit/month, which again is a very conservative estimate, but we will use it. That equals another 60,000. So total extra money in the landlord's pocket is 156,000 per year. If we were to extrapolate, using the above 7.2 cap rate, the additional income would embue your project with another $2,166,666.67 worth of value in your project. The issue becomes, would that utilization of renewable energy sources in building 100 units cost you over two million dollars above and beyond what you would spend on HVAC and electric systems in conventional construction. The answer is most definitely not! No way. You have units that cost you 60,000 apiece. Now they wouldn't cost you 81,666 per unit. What exactly it would cost would depend on a myriad of circumstances, but the point being made is building affordable housing with renewable energy systems seems to be the only way that makes sense. Love to hear a strong arguement against the above. I can't find one myself.
The Numbers Joke
A young comedian finally, after a series of successful stand-ups at the local nightclub, gets the invitation to join a bunch of comedians who get together every night at the local Friars Club to eat dinner and tell jokes. When he arrives at the Friars, he watches as comedians stand up in front of their compadres and start yelling out numbers, 11, 55, 1102, and such and the entire audience cracks up laughing after every single shouted number. The youngster leans over toward the comedian next to him and asks what's going on, and the elder answers, "We have been doing these dinners for so long, the jokes are such old hat, they now just call out the numbers of the jokes that we have at this point simply catalogued in our heads, and folks know what the joke is and they laugh." The youngster thinks this is great, so with a little gumption and a few strong drinks under his belt, he makes his way up to the dais, and leans into the microphone, takes a deep breath, and says, "112!" No response. He tries again. "400!" Nothing. He looks around the room and sees dozens of comedians staring at him with straight, somber faces. He takes another deep breath, and blurts, "2!" Silence. Defeated and stunned, he returns to his seat and sits down completely done in by his failure. He sits and stares dumbly for quite sometime, unable to gather his thoughts let alone say anything. Finally, the elder comedian next to him pats him on the back for consolation. With that the youngster asks, "Why didn't they laugh? I gave out numbers just like everybody else, and when they said numbers, people laughed like crazy. Why?" The elder says with a sad grimace, "It's all in the delivery, kid."
Saturday, February 23, 2008
Lecture Series/ Krune Building
Last Thursday I began attending a lecture series at Yale in the School of Forrestry and Environmental Science. It was strange, returning to where I spent four years of my life over twenty-five years ago. Funny thing about it is, when I was an undergraduate, I never stepped foot in that building, or for that matter did I venture into that part of the university altogether. Science hill is the area of the university where the math, science folks went, and I was an artsy, writing guy.So we drove up to Science Hill, got out of the car and headed into the F&ES building. Harassed only one person for directions, and we entered Bowers Auditorium, where, oddly enough, it reminded me of being in a lecture hall in college. The only differences were 1) there were refreshments in the back, and 2) after grabbing a cup of coffee, I sat towards the front because I was actually interested in being there. The lecturer was Gus Speth, the Dean of the F&ES. His introducer went through the many incredible things Speth has done in his career, then ta-da, Speth stepped up to the podium, and to be totally honest about it, gave a pretty mediocre lecture. Not to say he's a bad lecturer, but the topic was pretty dull. It was about the multiple administrative difficulties he faced over the previous 5 years getting the University to capitulate to the building of the new Krune building, and on the gloriousness of the plan for the building.I learned a lot about the resistance to new ideas during the lecture even within a supposed bastion for new ideas. Speth seemingly engaged in the academic form of open warfare with the temporary provost of the University for a multi-year stretch. After finally outlasting the temp, he actually got what he wanted, which was to have the university agree to get rid of the Pierson-Sage power plant, virtually an energy dinosaur, which of course, sat adjacent to where the Krune building is to be built. Throughout the lecture there were several references to the environmentally ground-breaking nature of the building and how those element will provide leadership for the rest of the university and the community at large to move toward a "greener" future. And I sat there and thought about it for a long time, and I realized this is exactly what is wrong with universities and right with them at the same time.Let's tackle what's right first. The Krune building is a brilliant building. Brilliant design, brilliant lighting, floor plan, usage of renewable energy sources. All that good stuff. Further, it is in some respects a beacon, a lighthouse offering direction through the fog of grants and red tape and construction costs and varying reports on the virtues of different forms of fuels and energy and passive solar design and fuel cells... on and on and on. Further, in one sense it cost the university nothing. Yale told Speth, "Go ahead, but you have to raise the money," and Speth did, got costs broken down, got estimates, hired architects, designers, construction teams, and tallied it all up and then went out to find private donations. Got donations, and hence, the name "Krune." (I guess that is better than say the Southwest Airlines Arena, but not much.) Further, went after the power plant, fought the good fight, threatened "the power plant or me!" The power plant had to go. Well done.But let us talk about leadership for a moment. What does it mean to be a leader? I wonder about that because for the first time, I saw my alma mater as the ivory tower I am sure it always was, but I guess I was too self-absorbed or inebriated to know it. As I look at the design for the Krune building, I realize that it is unrealistic for anybody but a Yale, or Harvard, or University of Texas, or the Brookings Institute, or Bill Gates to consider building a building like the Krune building. The cost per square foot must be nearly a thousand dollars, whereas I am a principal in a company that aspires to create green homes for under a hundred dollars a square foot. Now, if you are playing follow the leader, yeh, the Harvard might follow the Oberlin who might follow the Brown who might follow the Sacremento Museum of Fine Art (I'm just pulling these names off the top of my head and they have no correlation to reality other than I know these places exist.) But when you are talking about global warming, what you are shooting for is the entire human population, particularly virulent polluters like the US, to change its behavior. Walking around in a library that uses solar energy is not going to make you wander home and cry out to the misses, "Hey, honey, we need to throw some solar panels on top of this sucker." But I think if someone is buiding a new house and you, as a builder say, "Hey, you know what? I can build your house pretty cheap and still do your electric system solar, cut your bills way down near nothing, and it will be just the house you want. Cost you less than Joe Blow was going to charge." Now that will get people changing. Cheaper, better, greener? I am not saying Yale is not doing a good thing by building the ultimate green building. But who is going to follow? The question is already out there: how do we face the impending global warming crisis? Al Gore got it out there, and I'm sorry to say, he went to Harvard. But the point is, Yale, we know already. Green is good. Now how do we bring everybody to the table? Making a spaceship modern building, cool and all, but 7, 8, 9 hundred dollars a square foot just is not dealing with the real world.
Last Thursday I began attending a lecture series at Yale in the School of Forrestry and Environmental Science. It was strange, returning to where I spent four years of my life over twenty-five years ago. Funny thing about it is, when I was an undergraduate, I never stepped foot in that building, or for that matter did I venture into that part of the university altogether. Science hill is the area of the university where the math, science folks went, and I was an artsy, writing guy.So we drove up to Science Hill, got out of the car and headed into the F&ES building. Harassed only one person for directions, and we entered Bowers Auditorium, where, oddly enough, it reminded me of being in a lecture hall in college. The only differences were 1) there were refreshments in the back, and 2) after grabbing a cup of coffee, I sat towards the front because I was actually interested in being there. The lecturer was Gus Speth, the Dean of the F&ES. His introducer went through the many incredible things Speth has done in his career, then ta-da, Speth stepped up to the podium, and to be totally honest about it, gave a pretty mediocre lecture. Not to say he's a bad lecturer, but the topic was pretty dull. It was about the multiple administrative difficulties he faced over the previous 5 years getting the University to capitulate to the building of the new Krune building, and on the gloriousness of the plan for the building.I learned a lot about the resistance to new ideas during the lecture even within a supposed bastion for new ideas. Speth seemingly engaged in the academic form of open warfare with the temporary provost of the University for a multi-year stretch. After finally outlasting the temp, he actually got what he wanted, which was to have the university agree to get rid of the Pierson-Sage power plant, virtually an energy dinosaur, which of course, sat adjacent to where the Krune building is to be built. Throughout the lecture there were several references to the environmentally ground-breaking nature of the building and how those element will provide leadership for the rest of the university and the community at large to move toward a "greener" future. And I sat there and thought about it for a long time, and I realized this is exactly what is wrong with universities and right with them at the same time.Let's tackle what's right first. The Krune building is a brilliant building. Brilliant design, brilliant lighting, floor plan, usage of renewable energy sources. All that good stuff. Further, it is in some respects a beacon, a lighthouse offering direction through the fog of grants and red tape and construction costs and varying reports on the virtues of different forms of fuels and energy and passive solar design and fuel cells... on and on and on. Further, in one sense it cost the university nothing. Yale told Speth, "Go ahead, but you have to raise the money," and Speth did, got costs broken down, got estimates, hired architects, designers, construction teams, and tallied it all up and then went out to find private donations. Got donations, and hence, the name "Krune." (I guess that is better than say the Southwest Airlines Arena, but not much.) Further, went after the power plant, fought the good fight, threatened "the power plant or me!" The power plant had to go. Well done.But let us talk about leadership for a moment. What does it mean to be a leader? I wonder about that because for the first time, I saw my alma mater as the ivory tower I am sure it always was, but I guess I was too self-absorbed or inebriated to know it. As I look at the design for the Krune building, I realize that it is unrealistic for anybody but a Yale, or Harvard, or University of Texas, or the Brookings Institute, or Bill Gates to consider building a building like the Krune building. The cost per square foot must be nearly a thousand dollars, whereas I am a principal in a company that aspires to create green homes for under a hundred dollars a square foot. Now, if you are playing follow the leader, yeh, the Harvard might follow the Oberlin who might follow the Brown who might follow the Sacremento Museum of Fine Art (I'm just pulling these names off the top of my head and they have no correlation to reality other than I know these places exist.) But when you are talking about global warming, what you are shooting for is the entire human population, particularly virulent polluters like the US, to change its behavior. Walking around in a library that uses solar energy is not going to make you wander home and cry out to the misses, "Hey, honey, we need to throw some solar panels on top of this sucker." But I think if someone is buiding a new house and you, as a builder say, "Hey, you know what? I can build your house pretty cheap and still do your electric system solar, cut your bills way down near nothing, and it will be just the house you want. Cost you less than Joe Blow was going to charge." Now that will get people changing. Cheaper, better, greener? I am not saying Yale is not doing a good thing by building the ultimate green building. But who is going to follow? The question is already out there: how do we face the impending global warming crisis? Al Gore got it out there, and I'm sorry to say, he went to Harvard. But the point is, Yale, we know already. Green is good. Now how do we bring everybody to the table? Making a spaceship modern building, cool and all, but 7, 8, 9 hundred dollars a square foot just is not dealing with the real world.
Environmental Equality for Everyday People
The beginning germ for this book began when I was in the seventh grade and Duncan Phillips was on top of me. I know that sounds strange, but I was required to go out for some sport in the winter season, and I chose wrestling. My brother James, who is a year older than I am, wrestled, and I figured I would do what he did. That was how I chose most things early on in life. As it turns out, I sucked at wrestling. Also, as it turns out, Duncan Phillips did not. So one week into the winter sports season in 1972, I lay on my back struggling and Duncan Phillips was on top of me pinning my sorry ass to the mat. The wrestling coach's hand slapped against the mat, indicating I was toast, and that was the moment I decided I needed another sport.The next day, I asked if I could switch to basketball, and that was when I discovered an entirely new world. I grew up in Washington, DC, which during the early 1970's, was the most predominantly Black city in the country. In his African-American call to acknowledgement, "I'm Black and I'm Proud," James Brown referred to Washington as "Chocolate City." Since, DC has undergone significant social and racial changes, and I believe Detroit has supplanted Washington as the most heavily Black dominated city in the US, but back then we were "Chocolate City." This is important, because once I began playing basketball, I found my true sports love. However, to fall in love with a sport is to commit one's self to practice. And while we had a nice sized house in the Georgetown section of intown Washington, we sure as shooting didn't have a basketball court. The nearest court available was an asphalt slab ten blocks away: Volta Park. My first time there I saw Black and White men, mostly Black, I'd say seventy-thirty, playing basketball. Every spare hour of every temperate weekend day from sun up to sun down from that day forth until I went to college, that was where I was. If you go to Volta and 33rd even today, you will see folks playing ball. It is a very nice city park, with a baseball field, a public swimming pool, tennis courts, and a small field house where during the week small children gather for day care. But to me, at the age of twelve, it was the hoops courts and nothing else. There I really learned how to play basketball. It was, more importantly, where I was introduced to Black America, prejudice with a human face, and my first inklings that America wasn't the land of equality my powers that be wanted me to believe. My realization of injustice had names and faces to go with the stories: Briscoe, Cap, Black Earl, Downtown, Ced, and Crazy Bronx, to name those I can still remember from thirty-five years ago. These were men, mostly in their twenties and thirties, African-American, who experienced racism everyday in every way. I was the rich White kid that sat and listened and returned home to my stately residence and my tie and jacket private school with a sense of all is not right in this world. That feeling never left. It is now thirty-five years later, 2007, and I have another passion, the environment and the global warming crisis. I, like many others, am a recent convert. I saw "An Inconvenient Truth" and realized I had to do something. I already was involved in commercial real estate. Most of my work took place in destitute urban settings in Connecticut-- cities like Bridgeport, New Haven, Waterbury and Hartford. However, within the last two years I started seeing shops and advertisements sprouting up in the tonier spots along Connecticut's Gold Coast (meaning: Greenwich, New Canaan, Darien, Norwalk, Westport, Weston, Wilton, Fairfield-- Manhattan commuter communities with enormous McMansions gently nestled into two acre lots) touting "Green Remodeling!" As it turns out, a friend of mine was one of the leading contractors in this green remodeling movement and his business was booming. "You can't believe how many of these rich Greenwich housewives want their houses totally redone completely green. I love Al Gore. He's making me rich."OK, so rich housewives are going green, and doing a fine job of carbon offsetting their SUVs and Hummers. Gerald Moore and James Smith, two African-American friends, both extremely bright men with post-graduate degrees but without the high-paying jobs to match, live in the area of Bridgeport where the proportedly the Mafia dumps much of its toxic waste and "green" construction is not even a blip on the radar screen, what with crime, poverty, police brutality, and missing social services to contend with first. What is wrong with this picture?However, this disproportion of justice doesn't negate the fact: the "green" explosion is for real. If you examine the numbers, there is no question that even in the most negative real estate market in decades, "green" construction is going great guns, with industry growth in the neighborhood of twenty percent. Something of a disconnect is going on here. The housing market is in shambles. The economy is headed into recession. The environment is the hottest topic in the media. The "green" economy is going through the roof. My unjustice hackles are up. I'm afraid of the world cooking to a light crisp and the rich being the only ones with sunscreen and an umbrella. So, my partner, Steve Schappert, and I have decided to actually do something about it. We are trying to start a company that makes housing which is cheaper than traditionally built housing, but which utilizes solar power and energy efficiency, thereby creating what we call Bios Homes or Zero+ Energy homes. Steve, who has always had a thing for environmental issues since his best friend's dad gave him rides to soccer practice in the first home made fuel cell powered car in the seventies, is a visionary of sorts with all the baggage that comes with being a visionary. Visionaries rarely have that little something I like to call perspective. Instead, they see a single goal and head in that direction, the wind, weather, and whatever be damned. Great to have as a partner though. Let's you know in which direction your compass is pointed at all times. Point is we're in the process of creating housing which is about 17% cheaper to build than traditional construction but which is energy efficient and utilizes solar power photo voltaic cells. There are two basic benefits to this idea, both of which are big. The first is that while the wealthy have bigger housing than the non-wealthy in the US, its not 50 times bigger. So while Buffy and Reginald Davenport III may be going green, that leaves about 95% of US housing that is the same old crapola which eats energy like crazy. If we build regular houses which are green as can be, that don't eat energy like crazy for the average Joe, then this green idea is no longer the plaything of the rich, but a possibility for everybody. Throw in the fact it will be cheaper and less costly to maintain with the diminished energy costs, well, you're talking a home run. Heck, people can help the environment and save money. Most people are simply going to ask where they can sign up. The global warming crisis is not changing until the greening of American and the rest of the globe takes place in all construction, not just a small sliver of construction. Second, our plan is one of the few plans that is designed to make its designers wads of money while being good for everyone. This is key and yet it could come across as only self-serving, which it is, but is not as well. If a company like ours produces housing which is cheaper and lessens the carbon footprint of the average American home dweller and the idea goes over really well, we will be really rich. I know that sounds disgusting, but stick with me for a moment. If every builder out there saw us making gobs of money doing it greener and cheaper, that is the only way they are going to change what they've been doing up until now. You can't change the way people do business by making them feel guilty. If that were the case, Exxon would have closed shop 30 years ago. GE would have committed suicide en masse if guilt were a business motivating factor. Does not work like that. Business is about making money. Make more money, better business. Simple. Now, we believe we have a way to make GREED, that big bad monster, not only run the economy, but this time save the planet.Change happens only when one must change, or the incentive to change is so great, you would have to be a fool not to change. Admittedly, there are fools in every walk of life and construction is not immune to this, but I believe most people, when presented with the obvious in a clear, logical, and realistic manner, will adopt the obvious as a new fact of life. Despite the present Presidential administrations attempts to convince us otherwise, the vast majority of Americans now realize we have a global warming crisis. Al Gore has presented the obvious in a clear, logical, and realistic manner, and most people get it. What has not been presented to the public is: how do you do anything about it on an individual basis that won't bankrupt you? That's what this blog book is about. I will attempt to show you what is out there for the "everyday people" to go green and with meaning. I will also show you how many forces out there don't want you to go green, because it means money will be taken out of their pockets. Right now, one of those guys in your president, and that is a very big problem. But we'll tackle that political mess a little later. There is a lot to cover, and I will attempt to do it topic by topic, but let it be known, that despite its reputation as being a pointless decade, the ideas for this blog book came from those very same 1970's.Hey, make fun of disco all you want, but some interesting things happened back then that changed all of our lives for the better. The purpose of this book then, is to take those things learned from the seventies and turn them into something meaningful for everyone. The title of this blog, and what I hope will be a book on the net from blogs, Environmental Justice for Everyday People, is about the merging of two ideas: saving the planet by going to green construction, and combining it with reasonably priced housing stock, so some of Sly and the Family Stone's "Everyday People" can sit under the green revolution umbrella and catch some shade too.
The beginning germ for this book began when I was in the seventh grade and Duncan Phillips was on top of me. I know that sounds strange, but I was required to go out for some sport in the winter season, and I chose wrestling. My brother James, who is a year older than I am, wrestled, and I figured I would do what he did. That was how I chose most things early on in life. As it turns out, I sucked at wrestling. Also, as it turns out, Duncan Phillips did not. So one week into the winter sports season in 1972, I lay on my back struggling and Duncan Phillips was on top of me pinning my sorry ass to the mat. The wrestling coach's hand slapped against the mat, indicating I was toast, and that was the moment I decided I needed another sport.The next day, I asked if I could switch to basketball, and that was when I discovered an entirely new world. I grew up in Washington, DC, which during the early 1970's, was the most predominantly Black city in the country. In his African-American call to acknowledgement, "I'm Black and I'm Proud," James Brown referred to Washington as "Chocolate City." Since, DC has undergone significant social and racial changes, and I believe Detroit has supplanted Washington as the most heavily Black dominated city in the US, but back then we were "Chocolate City." This is important, because once I began playing basketball, I found my true sports love. However, to fall in love with a sport is to commit one's self to practice. And while we had a nice sized house in the Georgetown section of intown Washington, we sure as shooting didn't have a basketball court. The nearest court available was an asphalt slab ten blocks away: Volta Park. My first time there I saw Black and White men, mostly Black, I'd say seventy-thirty, playing basketball. Every spare hour of every temperate weekend day from sun up to sun down from that day forth until I went to college, that was where I was. If you go to Volta and 33rd even today, you will see folks playing ball. It is a very nice city park, with a baseball field, a public swimming pool, tennis courts, and a small field house where during the week small children gather for day care. But to me, at the age of twelve, it was the hoops courts and nothing else. There I really learned how to play basketball. It was, more importantly, where I was introduced to Black America, prejudice with a human face, and my first inklings that America wasn't the land of equality my powers that be wanted me to believe. My realization of injustice had names and faces to go with the stories: Briscoe, Cap, Black Earl, Downtown, Ced, and Crazy Bronx, to name those I can still remember from thirty-five years ago. These were men, mostly in their twenties and thirties, African-American, who experienced racism everyday in every way. I was the rich White kid that sat and listened and returned home to my stately residence and my tie and jacket private school with a sense of all is not right in this world. That feeling never left. It is now thirty-five years later, 2007, and I have another passion, the environment and the global warming crisis. I, like many others, am a recent convert. I saw "An Inconvenient Truth" and realized I had to do something. I already was involved in commercial real estate. Most of my work took place in destitute urban settings in Connecticut-- cities like Bridgeport, New Haven, Waterbury and Hartford. However, within the last two years I started seeing shops and advertisements sprouting up in the tonier spots along Connecticut's Gold Coast (meaning: Greenwich, New Canaan, Darien, Norwalk, Westport, Weston, Wilton, Fairfield-- Manhattan commuter communities with enormous McMansions gently nestled into two acre lots) touting "Green Remodeling!" As it turns out, a friend of mine was one of the leading contractors in this green remodeling movement and his business was booming. "You can't believe how many of these rich Greenwich housewives want their houses totally redone completely green. I love Al Gore. He's making me rich."OK, so rich housewives are going green, and doing a fine job of carbon offsetting their SUVs and Hummers. Gerald Moore and James Smith, two African-American friends, both extremely bright men with post-graduate degrees but without the high-paying jobs to match, live in the area of Bridgeport where the proportedly the Mafia dumps much of its toxic waste and "green" construction is not even a blip on the radar screen, what with crime, poverty, police brutality, and missing social services to contend with first. What is wrong with this picture?However, this disproportion of justice doesn't negate the fact: the "green" explosion is for real. If you examine the numbers, there is no question that even in the most negative real estate market in decades, "green" construction is going great guns, with industry growth in the neighborhood of twenty percent. Something of a disconnect is going on here. The housing market is in shambles. The economy is headed into recession. The environment is the hottest topic in the media. The "green" economy is going through the roof. My unjustice hackles are up. I'm afraid of the world cooking to a light crisp and the rich being the only ones with sunscreen and an umbrella. So, my partner, Steve Schappert, and I have decided to actually do something about it. We are trying to start a company that makes housing which is cheaper than traditionally built housing, but which utilizes solar power and energy efficiency, thereby creating what we call Bios Homes or Zero+ Energy homes. Steve, who has always had a thing for environmental issues since his best friend's dad gave him rides to soccer practice in the first home made fuel cell powered car in the seventies, is a visionary of sorts with all the baggage that comes with being a visionary. Visionaries rarely have that little something I like to call perspective. Instead, they see a single goal and head in that direction, the wind, weather, and whatever be damned. Great to have as a partner though. Let's you know in which direction your compass is pointed at all times. Point is we're in the process of creating housing which is about 17% cheaper to build than traditional construction but which is energy efficient and utilizes solar power photo voltaic cells. There are two basic benefits to this idea, both of which are big. The first is that while the wealthy have bigger housing than the non-wealthy in the US, its not 50 times bigger. So while Buffy and Reginald Davenport III may be going green, that leaves about 95% of US housing that is the same old crapola which eats energy like crazy. If we build regular houses which are green as can be, that don't eat energy like crazy for the average Joe, then this green idea is no longer the plaything of the rich, but a possibility for everybody. Throw in the fact it will be cheaper and less costly to maintain with the diminished energy costs, well, you're talking a home run. Heck, people can help the environment and save money. Most people are simply going to ask where they can sign up. The global warming crisis is not changing until the greening of American and the rest of the globe takes place in all construction, not just a small sliver of construction. Second, our plan is one of the few plans that is designed to make its designers wads of money while being good for everyone. This is key and yet it could come across as only self-serving, which it is, but is not as well. If a company like ours produces housing which is cheaper and lessens the carbon footprint of the average American home dweller and the idea goes over really well, we will be really rich. I know that sounds disgusting, but stick with me for a moment. If every builder out there saw us making gobs of money doing it greener and cheaper, that is the only way they are going to change what they've been doing up until now. You can't change the way people do business by making them feel guilty. If that were the case, Exxon would have closed shop 30 years ago. GE would have committed suicide en masse if guilt were a business motivating factor. Does not work like that. Business is about making money. Make more money, better business. Simple. Now, we believe we have a way to make GREED, that big bad monster, not only run the economy, but this time save the planet.Change happens only when one must change, or the incentive to change is so great, you would have to be a fool not to change. Admittedly, there are fools in every walk of life and construction is not immune to this, but I believe most people, when presented with the obvious in a clear, logical, and realistic manner, will adopt the obvious as a new fact of life. Despite the present Presidential administrations attempts to convince us otherwise, the vast majority of Americans now realize we have a global warming crisis. Al Gore has presented the obvious in a clear, logical, and realistic manner, and most people get it. What has not been presented to the public is: how do you do anything about it on an individual basis that won't bankrupt you? That's what this blog book is about. I will attempt to show you what is out there for the "everyday people" to go green and with meaning. I will also show you how many forces out there don't want you to go green, because it means money will be taken out of their pockets. Right now, one of those guys in your president, and that is a very big problem. But we'll tackle that political mess a little later. There is a lot to cover, and I will attempt to do it topic by topic, but let it be known, that despite its reputation as being a pointless decade, the ideas for this blog book came from those very same 1970's.Hey, make fun of disco all you want, but some interesting things happened back then that changed all of our lives for the better. The purpose of this book then, is to take those things learned from the seventies and turn them into something meaningful for everyone. The title of this blog, and what I hope will be a book on the net from blogs, Environmental Justice for Everyday People, is about the merging of two ideas: saving the planet by going to green construction, and combining it with reasonably priced housing stock, so some of Sly and the Family Stone's "Everyday People" can sit under the green revolution umbrella and catch some shade too.
Green Lists or the Price of Environmental Hip Status
vRenovated spaces vRight-sized space DesignvGreen IntelligentvHealthy non toxic natural materials Energy Star Appliances)vEfficiency (Energy vDay-light spacesWater efficient showers heads, sinks)vfixtures (Toilets,vQuality Construction Recycled vmaterials & salvaged items from older homes vLocal Materials and landscaping utilizing local plantsvOrganic land careSouthern vorientation of the house Limited or no use of plastics (especially vPVC) asphaltvLimited or no use ofPleasing spaces gracefully integrated vwith natureWe are in process of building an online directory of Green Products. Please check back as we bring you links to the following categories of products and services.1. Alternative Building Materials 2. Architectural a. Residential b. Small Commercial c. Large Commercial, Government & Institutional 3. Building Contractorsa. Residential b. Small Commercial c. Large Commercial, Government & Institutional4. Building Control Systems 5. Building Maintenance 6. Cleaning Products 7. Commissioning 8. Consulting9. Connecticut Produced Products 10. Day Lighting11. Design Services a. Residential b. Small Commercial c. Large Commercial, Government & Institutional 12. Educational 13. Electricians 14. Energy Audit Services 15. Energy Efficiency16. Energy Efficient Products 17. Energy Modeling 18. Engineering Services a. Residential b. Small Commercial c. Large Commercial, Government & Institutional 19. Environmental Remediation 20. Financial Services 21. Flooring 22. Furniture 23. Governmental 24. Green Electricity25. Green Retailers26. Healthy Products 27. Home Inspections 28. Indoor Air Quality29. HVAC30. Interior Design 31. Insulation 32. Land Use33. Landscape Architecture 34. Landscape Design/Construction 35. Landscape Plants & Materials 36. Legal 37. LEED™ Accreditation/Consulting 38. Lighting Design 39. Lighting Products 40. Lumber 41. Natural Gas 42. Not-for-Profit 43. Office Equipment 44. Organic Land Care45. Organic Products 46. Paints & Coatings 47. Plumbers 48. Real Estate Services 49. Recycling & Waste Management 50. Recycled Materials & Products 51. Renewable Energy 52. Remodeling 53. Research 54. Retailers 55. Roofing Materials56. Site Planning 57. Solid Waste 58. Solar 59. Transportation 60. Wall Coverings 61. Wastewater 62. Water Heating 63. Water Management 64. Water Conservation 65. Wind 66. Windows67. Wood Products I put this list together off of the Connecticut Green Building Association site. These elements were all listed as being key to building green. So, I would love folks to chime in, item by item, as to what they think it would cost EXTRA (above and beyond normal construction costs without a "green" agenda} per square foot, say to add these elements properly. There are, of course, multiple elements within elements, and I am sure there are folks out there who know exactly what all of the water management costs of going green are, but haven't a clue about environmentally friendly flooring. That's fine. Just chime in on what it is you do know. That would be extremely helpful.I realize I have set this up like I have a bet on it. "Hey, Bud, I think it will cost only x dollars/ square foot to go whole hog green." "No, f'in' way! It'll cost twice that if a penny." "Wanna bet?"No, that isn't the impetus for this, but it sure as shootin' could be. Just navigating through the particutlars about a topic I blogged earlier about Green being the province of the spoiled rich when it should be directed toward the affordable housing set instead. Anyway, let's see what we come up with and go from there.
vRenovated spaces vRight-sized space DesignvGreen IntelligentvHealthy non toxic natural materials Energy Star Appliances)vEfficiency (Energy vDay-light spacesWater efficient showers heads, sinks)vfixtures (Toilets,vQuality Construction Recycled vmaterials & salvaged items from older homes vLocal Materials and landscaping utilizing local plantsvOrganic land careSouthern vorientation of the house Limited or no use of plastics (especially vPVC) asphaltvLimited or no use ofPleasing spaces gracefully integrated vwith natureWe are in process of building an online directory of Green Products. Please check back as we bring you links to the following categories of products and services.1. Alternative Building Materials 2. Architectural a. Residential b. Small Commercial c. Large Commercial, Government & Institutional 3. Building Contractorsa. Residential b. Small Commercial c. Large Commercial, Government & Institutional4. Building Control Systems 5. Building Maintenance 6. Cleaning Products 7. Commissioning 8. Consulting9. Connecticut Produced Products 10. Day Lighting11. Design Services a. Residential b. Small Commercial c. Large Commercial, Government & Institutional 12. Educational 13. Electricians 14. Energy Audit Services 15. Energy Efficiency16. Energy Efficient Products 17. Energy Modeling 18. Engineering Services a. Residential b. Small Commercial c. Large Commercial, Government & Institutional 19. Environmental Remediation 20. Financial Services 21. Flooring 22. Furniture 23. Governmental 24. Green Electricity25. Green Retailers26. Healthy Products 27. Home Inspections 28. Indoor Air Quality29. HVAC30. Interior Design 31. Insulation 32. Land Use33. Landscape Architecture 34. Landscape Design/Construction 35. Landscape Plants & Materials 36. Legal 37. LEED™ Accreditation/Consulting 38. Lighting Design 39. Lighting Products 40. Lumber 41. Natural Gas 42. Not-for-Profit 43. Office Equipment 44. Organic Land Care45. Organic Products 46. Paints & Coatings 47. Plumbers 48. Real Estate Services 49. Recycling & Waste Management 50. Recycled Materials & Products 51. Renewable Energy 52. Remodeling 53. Research 54. Retailers 55. Roofing Materials56. Site Planning 57. Solid Waste 58. Solar 59. Transportation 60. Wall Coverings 61. Wastewater 62. Water Heating 63. Water Management 64. Water Conservation 65. Wind 66. Windows67. Wood Products I put this list together off of the Connecticut Green Building Association site. These elements were all listed as being key to building green. So, I would love folks to chime in, item by item, as to what they think it would cost EXTRA (above and beyond normal construction costs without a "green" agenda} per square foot, say to add these elements properly. There are, of course, multiple elements within elements, and I am sure there are folks out there who know exactly what all of the water management costs of going green are, but haven't a clue about environmentally friendly flooring. That's fine. Just chime in on what it is you do know. That would be extremely helpful.I realize I have set this up like I have a bet on it. "Hey, Bud, I think it will cost only x dollars/ square foot to go whole hog green." "No, f'in' way! It'll cost twice that if a penny." "Wanna bet?"No, that isn't the impetus for this, but it sure as shootin' could be. Just navigating through the particutlars about a topic I blogged earlier about Green being the province of the spoiled rich when it should be directed toward the affordable housing set instead. Anyway, let's see what we come up with and go from there.
Avalence II
After I met with Tom, the Chief Technical Officer, I went to see Debbie Moss and Steve Nagy, the principals in Avalence. Actually, Debbie came to find me, because Tom and I had been talking for an hour and forty-five minutes and folks were wondering what exactly happened to us for so long. We were back in the lunch room sitting down, both of us with pads of paper madly scribbling down figures to calculate the energy benefits for us, BIOs Building Tech. Actually, the benefits are rather limited. But, after talking with Steve and Debbie about the nature of technological development, we at BIOs are still going to get one installed in our lobby.The questions is: why?The answer is not, believe it or not, to show what innovative thinkers BIOS leaders are. Instead, it is the planting of a seed. One of the most significant acts we can accomplish as a company is to show the public what is possible. If we somehow can influence one or two folks to use a Hydrofiller for their own use, more funds will flow toward Avalence, either in the form of outright sales or development funds from private investors or governmental programs. Eventually, Avalence will develop something not in the Beta stage. Eventually, they will make a machine that turns water into fuel and fits in your basement and runs your house's entire energy needs from a fuel cell.One might wonder why this machine then must sit in our show room. Good question. But I think we suffer from a syndrome called "the Jetsons syndrome." I just made that up, but it helps illustrate what I mean. The Jetsons syndrome is the popular belief that if we can imagine a new technology and someone can make a new technology, (household robots, for instance) then, poof, it will appear on our doorstep in ten years. Unfortunately, life and technology do not work like that. The missing ingredient in that equation is MONEY! Unless, Avalence gets sufficiently funded, they will no longer develop Hydrofillers. If they don't develop more Hydrofillers, and ones that are more efficient than the ones they have already developed, gas stations won't install Hydrofillers, because they will be too expensive. With no place to refuel, no one in their right mind would buy a hydrogen car, would they? (As an aside, in CA there are a nested bunch of hydrogen filling stations, and, guess what, more hydrogen cars are bought and sold in CA than anywhere else in the US.)The point is public opinion about a technology makes or breaks a technology. Do you remember thirty five years ago, when computers were these huge boxes that spit out reams upon reams of paper will holes punched out? No one in their right mind would want one of those things in their house. It would be stupid, expensive, messy, and pointless. Today, almost everybody reading this has a home computer. Computers are now reasonably priced and an integral part of our culture. But back then, computer companies, such as IBM and Mac received funds and support from vague and mysterious sources, and it wasn't until many years down the line that they started to make money and Bill Gates became a household name.However, between the time that those paper dots were all over the computer lab floor and now, someone had to say to someone else, "Check this out! We have this amazing machine that can take this data I'm punching in here," click, click, click, "and then it computes it all by itself and puts it out the answer over there. Just think, eventually every household will have one of these things!" I admit, I was one of those guys that looked at the computer geeky enthusiast and longed for the less intrusive slide rule version of geekdom. Time has shown me the error of my thinking.So, the answer to the question above, "Why?," seems a lot clearer to me now. Someone has to be the geek enthusiast. Someone has to jump up and down with excitement over something others cannot yet see. This time around that may as well be me.
After I met with Tom, the Chief Technical Officer, I went to see Debbie Moss and Steve Nagy, the principals in Avalence. Actually, Debbie came to find me, because Tom and I had been talking for an hour and forty-five minutes and folks were wondering what exactly happened to us for so long. We were back in the lunch room sitting down, both of us with pads of paper madly scribbling down figures to calculate the energy benefits for us, BIOs Building Tech. Actually, the benefits are rather limited. But, after talking with Steve and Debbie about the nature of technological development, we at BIOs are still going to get one installed in our lobby.The questions is: why?The answer is not, believe it or not, to show what innovative thinkers BIOS leaders are. Instead, it is the planting of a seed. One of the most significant acts we can accomplish as a company is to show the public what is possible. If we somehow can influence one or two folks to use a Hydrofiller for their own use, more funds will flow toward Avalence, either in the form of outright sales or development funds from private investors or governmental programs. Eventually, Avalence will develop something not in the Beta stage. Eventually, they will make a machine that turns water into fuel and fits in your basement and runs your house's entire energy needs from a fuel cell.One might wonder why this machine then must sit in our show room. Good question. But I think we suffer from a syndrome called "the Jetsons syndrome." I just made that up, but it helps illustrate what I mean. The Jetsons syndrome is the popular belief that if we can imagine a new technology and someone can make a new technology, (household robots, for instance) then, poof, it will appear on our doorstep in ten years. Unfortunately, life and technology do not work like that. The missing ingredient in that equation is MONEY! Unless, Avalence gets sufficiently funded, they will no longer develop Hydrofillers. If they don't develop more Hydrofillers, and ones that are more efficient than the ones they have already developed, gas stations won't install Hydrofillers, because they will be too expensive. With no place to refuel, no one in their right mind would buy a hydrogen car, would they? (As an aside, in CA there are a nested bunch of hydrogen filling stations, and, guess what, more hydrogen cars are bought and sold in CA than anywhere else in the US.)The point is public opinion about a technology makes or breaks a technology. Do you remember thirty five years ago, when computers were these huge boxes that spit out reams upon reams of paper will holes punched out? No one in their right mind would want one of those things in their house. It would be stupid, expensive, messy, and pointless. Today, almost everybody reading this has a home computer. Computers are now reasonably priced and an integral part of our culture. But back then, computer companies, such as IBM and Mac received funds and support from vague and mysterious sources, and it wasn't until many years down the line that they started to make money and Bill Gates became a household name.However, between the time that those paper dots were all over the computer lab floor and now, someone had to say to someone else, "Check this out! We have this amazing machine that can take this data I'm punching in here," click, click, click, "and then it computes it all by itself and puts it out the answer over there. Just think, eventually every household will have one of these things!" I admit, I was one of those guys that looked at the computer geeky enthusiast and longed for the less intrusive slide rule version of geekdom. Time has shown me the error of my thinking.So, the answer to the question above, "Why?," seems a lot clearer to me now. Someone has to be the geek enthusiast. Someone has to jump up and down with excitement over something others cannot yet see. This time around that may as well be me.
Thursday, January 24, 2008
Innovators
I went to this building in Milford, CT, a grey industrial looking thing with tired blue trim. I'd heard about Avalence from my partner, Steve, and he had come back from meeting with them hopping up and down with excitement. "These guys," bounce, bounce, "make fuel from water."Debbie Moss, a principal in the company, she seemed extrememly pleasant and accomodating, so I honored my appointment which, as it turns out, was not to be with Debbie, but with Tom, the Chief Technical Officer. I walked in, introduced myself, "Miles Shapiro with BIOS Buildings Technologies," and I was shown to a metal chair and a random set of old magazines. I was told Tom would be with me shortly, and so he was. He took me through a room that had one of those lunch tables used in elementary schools in the South during the 1960's. The walls were grey. There was a water dispenser without water. We meandered through a brief hallway and headed left into what can only be described as a very large garage. There were these huge boxes, about the size of those boxes you used to see on "Let's Make a Deal," you know, the one's "behind where Carol Merrill is standing." Big. And each one of these boxes, some with an outside covering in blue plastic and others with grey metal coverings, had a regularly positioned cluster of metal cylinders, four feet long and no more than 4-5 inches in diameter. Out of the top end of each of the cylinders (it turns out the machine I was looking at had 24) two metal tubes, maybe 1/4 inch in diameter, poked out and led to black hoses that snaked in an arc somewhere into the machine. From below, one of those black tubes ran into the cylinder. Then it all goes into this big box like on the game show, and in the box are these scuba-looking tanks, only twice as long and thicker round and black. Of course there were a slew of buttons and electrical connections with color-coded wires and panels which opened up to stuff I wouldn't even bother trying to describe. Needless to add, I was in water a tad too deep for me to know what was really going on, but Tom was an extremely patient man, and more importantly, he liked to talk about what it was he was doing.He explained to me that in those cylinders were essentially two compartments separated by a thin membrane. In one compartment went the anode and in the other went the diode-- as an aside, I don't exactly know what those things are-- and from the bottom in comes water. Simple H2O, but rather pure or else all the other junk that might be in the water would sit on the bottom of the cylinder and build up and eventually short the entire thing out. So in short, you run two ends of energy through the water, which they refer to as electrolysis, which is not the removal of unsightly hair, but can be translated into shocking the crap out of the water, and the water molecules break into Hydrogen and Oxygen. So one of those tubes heading out of the top of the cylinder is the Hydrogen line and the other one is the Oxygen line. The big aqua lung containers in the machine store the Hydrogen. You then tap into the hydrogen and use it as fuel, just like you do when you use propane gas. Sounds fundamentally simple. Shock water, catch the two resultant gases. Use one as fuel. Sell the other to hospitals that need pure oxygen. I get it. However, the truly compelling element was more along my line of thinking, and that is the cost of the thing. Each little coupling on top of the cylinder, so there were two per cylinder and twenty four cylinders, each one of those was five dollars. Each one of the black hoses, carbon filtered tubing, cost 50 dollars. So you have 240 dollars in couplings, 2400 in tubes, and you haven't even gotten to the idea of welding the metal stuff together and correctly situating the anode and cathode and membrane for each cylinder. No wonder those things cost $200,000. Thus, the remainder of my discussion with Tom was about honing the designs of these machines for maximum production of hydrogen and then being able to reproduce each design without all of the difficulties in building a prototype. The idea of mass production of these things was beyond the ken. Tom was hoping to make maybe thirty to fifty of these machines of various sizes and capacities in a single year, because now they can only produce around ten, and each one is a one off.But the truth is, the one missing component is money... funding. And although these Avalence guys are amazingly innovative and perhaps have the final answer to the global warming crisis, they don't have sufficient funds to move forward quickly enough to warrant switching over to hydrogen fuel instead of petroleum. Car companies have designed prototypes for hydrogen run fuel cell cars, and in California, New York City, Washington, D.C. and a few other random outposts, some variant of Tom's machine sits in a gas station for hydrogen fueled cars to fill 'er up. But until enough people have enough of these cars, it won't be cost effective for gas stations to pay $200,000 for one of Tom's machines to only sell 3 pounds of hydrogen at 5000 pounds/square inch per car fill up. Now these cars with those three pounds will travel for 150 to 200 miles, probably as much as one would with a normal tank of gas, but the cost is no bonanza for the driver or the gas station owner, and therein lies the problem.It is about money folks! That is what it will always be about. And we can sit around and rub our hands together in worry until we make them chapped and bloody, but the global warming issue is not going to go away until somebody makes green=greed. I understand that sounds surgical and without conscience or feeling, but that is the real world. And the real world is going to get warmer and warmer until we find a way to make that hydrogen gas car a bargain for John Q. Public and me and you. But, you know what? After meeting Tom, and to a similar extent Debbie and Steve Nagy, another principal in this company of innovators, I believe they are going to sit in that ugly garage building and tinker and adapt and change and fix and fuss and finally, they are going to make it cheaper to be green. So there is hope.
Innovators
I went to this building in Milford, CT, a grey industrial looking thing with tired blue trim. I'd heard about Avalence from my partner, Steve, and he had come back from meeting with them hopping up and down with excitement. "These guys," bounce, bounce, "make fuel from water."Debbie Moss, a principal in the company, she seemed extrememly pleasant and accomodating, so I honored my appointment which, as it turns out, was not to be with Debbie, but with Tom, the Chief Technical Officer. I walked in, introduced myself, "Miles Shapiro with BIOS Buildings Technologies," and I was shown to a metal chair and a random set of old magazines. I was told Tom would be with me shortly, and so he was. He took me through a room that had one of those lunch tables used in elementary schools in the South during the 1960's. The walls were grey. There was a water dispenser without water. We meandered through a brief hallway and headed left into what can only be described as a very large garage. There were these huge boxes, about the size of those boxes you used to see on "Let's Make a Deal," you know, the one's "behind where Carol Merrill is standing." Big. And each one of these boxes, some with an outside covering in blue plastic and others with grey metal coverings, had a regularly positioned cluster of metal cylinders, four feet long and no more than 4-5 inches in diameter. Out of the top end of each of the cylinders (it turns out the machine I was looking at had 24) two metal tubes, maybe 1/4 inch in diameter, poked out and led to black hoses that snaked in an arc somewhere into the machine. From below, one of those black tubes ran into the cylinder. Then it all goes into this big box like on the game show, and in the box are these scuba-looking tanks, only twice as long and thicker round and black. Of course there were a slew of buttons and electrical connections with color-coded wires and panels which opened up to stuff I wouldn't even bother trying to describe. Needless to add, I was in water a tad too deep for me to know what was really going on, but Tom was an extremely patient man, and more importantly, he liked to talk about what it was he was doing.He explained to me that in those cylinders were essentially two compartments separated by a thin membrane. In one compartment went the anode and in the other went the diode-- as an aside, I don't exactly know what those things are-- and from the bottom in comes water. Simple H2O, but rather pure or else all the other junk that might be in the water would sit on the bottom of the cylinder and build up and eventually short the entire thing out. So in short, you run two ends of energy through the water, which they refer to as electrolysis, which is not the removal of unsightly hair, but can be translated into shocking the crap out of the water, and the water molecules break into Hydrogen and Oxygen. So one of those tubes heading out of the top of the cylinder is the Hydrogen line and the other one is the Oxygen line. The big aqua lung containers in the machine store the Hydrogen. You then tap into the hydrogen and use it as fuel, just like you do when you use propane gas. Sounds fundamentally simple. Shock water, catch the two resultant gases. Use one as fuel. Sell the other to hospitals that need pure oxygen. I get it. However, the truly compelling element was more along my line of thinking, and that is the cost of the thing. Each little coupling on top of the cylinder, so there were two per cylinder and twenty four cylinders, each one of those was five dollars. Each one of the black hoses, carbon filtered tubing, cost 50 dollars. So you have 240 dollars in couplings, 2400 in tubes, and you haven't even gotten to the idea of welding the metal stuff together and correctly situating the anode and cathode and membrane for each cylinder. No wonder those things cost $200,000. Thus, the remainder of my discussion with Tom was about honing the designs of these machines for maximum production of hydrogen and then being able to reproduce each design without all of the difficulties in building a prototype. The idea of mass production of these things was beyond the ken. Tom was hoping to make maybe thirty to fifty of these machines of various sizes and capacities in a single year, because now they can only produce around ten, and each one is a one off.But the truth is, the one missing component is money... funding. And although these Avalence guys are amazingly innovative and perhaps have the final answer to the global warming crisis, they don't have sufficient funds to move forward quickly enough to warrant switching over to hydrogen fuel instead of petroleum. Car companies have designed prototypes for hydrogen run fuel cell cars, and in California, New York City, Washington, D.C. and a few other random outposts, some variant of Tom's machine sits in a gas station for hydrogen fueled cars to fill 'er up. But until enough people have enough of these cars, it won't be cost effective for gas stations to pay $200,000 for one of Tom's machines to only sell 3 pounds of hydrogen at 5000 pounds/square inch per car fill up. Now these cars with those three pounds will travel for 150 to 200 miles, probably as much as one would with a normal tank of gas, but the cost is no bonanza for the driver or the gas station owner, and therein lies the problem.It is about money folks! That is what it will always be about. And we can sit around and rub our hands together in worry until we make them chapped and bloody, but the global warming issue is not going to go away until somebody makes green=greed. I understand that sounds surgical and without conscience or feeling, but that is the real world. And the real world is going to get warmer and warmer until we find a way to make that hydrogen gas car a bargain for John Q. Public and me and you. But, you know what? After meeting Tom, and to a similar extent Debbie and Steve Nagy, another principal in this company of innovators, I believe they are going to sit in that ugly garage building and tinker and adapt and change and fix and fuss and finally, they are going to make it cheaper to be green. So there is hope.
Cheaters and Prospering
I didn't think about it until the New England Patriots got into the Superbowl and every sports columnist with 100 words at his disposal spouted about how the Patriots were proof that cheaters DO prosper. The quick response to that idea is "yeh, they probably do, and more than we know, because the good cheaters don't get caught," but there is more to it than that. When you look at the Bush administration, when you look at their manipulation of the elections, their rejiggering of the courts and district attorney offices around the country, their lying about foreign policy... need I go on? When you look at all that crapola, one could readily conclude, cheaters do prosper. But I think there is another way of looking at it which is perhaps too Pollyanna-ish a response, but one which need be looked at with critical eyes. When I think of the Bush administration in abstracted form, I see the United States in its purest form. Bush is to American politics what Las Vegas is to America. There ain't nothing more American than Vegas; it's like Kansas with 'roid rage. When you go there, you might have had a great time, but you leave and thank your lucky stars you don't live there all the time. Not just that, you come to realize you can't live the high life constantly or you will go broke and die a drunkard.Bush policies are just like. Once we have had the advantage of a little perspective, we will come to realize this grotesque cheating is not a good thing. More to the point, American greed, while part of the American character for certain, when unchecked, greed is toxic. Bush's policies, domestic and abroad, have proven toxic. We are in a recession, despite the government's loud protestations. The dollar can buy penny candy in Europe and not much else. Our foreign policy leaves death and poverty in its wake. Sensibly minded folk are getting the picture.So, yeh, Bush and his cronies are making money hand over fist, but what is left when they are gone? I think what's left is a wiser US. We will look at the the cheating, the lying, the manipulation, and we will decide, just like we did after our Vegas trip, that we don't want to continue living in this way. The clearest indication of this is the explosion in "green" everything. Green buiding, green energy, green you-name-it. The public, and that is the only opinion that has ever mattered, thinks it is time to cut back. Prius cars are the rage. Solar energy is the rage. Wind power is the rage. Hydrogen cars are about to explode. Organic produce. Chemical free farming, chickens, beef, vegetables... and so on. The country is coming to the conclusion it wishes to be toxic no more. This is not to say the American character is changed for the better as a result of the Bush over-indulgences. No, it is a political pendulum swing, just like other swings that have happened over the last two hundred and thirty some odd years. Americans will remain greedy. Americans will continue to over-indulge. Americans will forever be self-righteous in their foreign policy. What we need to do is somehow link in the minds of Americans the idea that it is greedy to be green. I think that is possible. There is a long discussion about how this can be so, but for brevity sake, I will skip it. Suffice to say, it makes economic sense to buy green. And I don't mean it makes sense for the country overall or in the long run or anything like that. I mean, if Joe Blow goes green, he will have more money in his pocket than if he didn't go green. Bush and his Patriot co-horts have awakened the American conscience. Americans have had their fill of being the bad guy. More importantly, it isn't working for the average Joe. He's in foreclosure or just hanging on by his fingertips or feeling the financial pinch in some way, most likely at the gas pump. So, if you can be a good guy and get money to do it, hell, that's the most American notion in the world. I think it is an idea we can sell to the American public. The fact we might save the planet as a result is merely a happy by-product.
I didn't think about it until the New England Patriots got into the Superbowl and every sports columnist with 100 words at his disposal spouted about how the Patriots were proof that cheaters DO prosper. The quick response to that idea is "yeh, they probably do, and more than we know, because the good cheaters don't get caught," but there is more to it than that. When you look at the Bush administration, when you look at their manipulation of the elections, their rejiggering of the courts and district attorney offices around the country, their lying about foreign policy... need I go on? When you look at all that crapola, one could readily conclude, cheaters do prosper. But I think there is another way of looking at it which is perhaps too Pollyanna-ish a response, but one which need be looked at with critical eyes. When I think of the Bush administration in abstracted form, I see the United States in its purest form. Bush is to American politics what Las Vegas is to America. There ain't nothing more American than Vegas; it's like Kansas with 'roid rage. When you go there, you might have had a great time, but you leave and thank your lucky stars you don't live there all the time. Not just that, you come to realize you can't live the high life constantly or you will go broke and die a drunkard.Bush policies are just like. Once we have had the advantage of a little perspective, we will come to realize this grotesque cheating is not a good thing. More to the point, American greed, while part of the American character for certain, when unchecked, greed is toxic. Bush's policies, domestic and abroad, have proven toxic. We are in a recession, despite the government's loud protestations. The dollar can buy penny candy in Europe and not much else. Our foreign policy leaves death and poverty in its wake. Sensibly minded folk are getting the picture.So, yeh, Bush and his cronies are making money hand over fist, but what is left when they are gone? I think what's left is a wiser US. We will look at the the cheating, the lying, the manipulation, and we will decide, just like we did after our Vegas trip, that we don't want to continue living in this way. The clearest indication of this is the explosion in "green" everything. Green buiding, green energy, green you-name-it. The public, and that is the only opinion that has ever mattered, thinks it is time to cut back. Prius cars are the rage. Solar energy is the rage. Wind power is the rage. Hydrogen cars are about to explode. Organic produce. Chemical free farming, chickens, beef, vegetables... and so on. The country is coming to the conclusion it wishes to be toxic no more. This is not to say the American character is changed for the better as a result of the Bush over-indulgences. No, it is a political pendulum swing, just like other swings that have happened over the last two hundred and thirty some odd years. Americans will remain greedy. Americans will continue to over-indulge. Americans will forever be self-righteous in their foreign policy. What we need to do is somehow link in the minds of Americans the idea that it is greedy to be green. I think that is possible. There is a long discussion about how this can be so, but for brevity sake, I will skip it. Suffice to say, it makes economic sense to buy green. And I don't mean it makes sense for the country overall or in the long run or anything like that. I mean, if Joe Blow goes green, he will have more money in his pocket than if he didn't go green. Bush and his Patriot co-horts have awakened the American conscience. Americans have had their fill of being the bad guy. More importantly, it isn't working for the average Joe. He's in foreclosure or just hanging on by his fingertips or feeling the financial pinch in some way, most likely at the gas pump. So, if you can be a good guy and get money to do it, hell, that's the most American notion in the world. I think it is an idea we can sell to the American public. The fact we might save the planet as a result is merely a happy by-product.
Green Inequality
Green InequalityRacism, ageism, classism-- these are truths. They exist in all forms of our society. And if the last seven political years have taught us any one thing, it is we cannot look to government to correct societal wrongs. When we have a government that snatches up people off the streets because they have a mode of worship and dress unfamiliar to most in the US and a skin color a few shades darker; when we have a government that robs Peter to pay Paul, but only when Peter is old enough to qualify for social security, and Paul is a well-connected corporation; when oil prices hit $100/barrel and the government's idea of alternative energy sources is to crank up the old coal mines: well, it is time we take matters into our own hands. These societal wrongs exist in an environmental context as well. If one were to map out where the primary Brownsfield sites in large metropolises are and then were to overlay first, where people of color lived, next, were the aged live, and finally where the impoverished live, I'm sure it would come as no surprise that people of color, older people, and poor people come in contact with more pollution than the average American. Our government will not correct this unfairness. The question remains, who will?The "green" construction industry has failed to address this issue of environmental racism/ageism/classism. How do we, as obviously concerned citizens, point our compasses toward not just a cleaner planet, but a fairer planet as well?Part of our mission as "green" builders is to develop means of limiting "green" construction costs. Further, developments designed for the elderly, for affordable and workforce housing, cannot simply be cheap. This is unfair thinking. This is wrong thinking. This is short sighted thinking. We cannot allow "green" construction to remain the pet boutique industry of the wealthy. This means that the wealthy will be the only beneficiaries of the newest environmentally friendly developments. More importantly, if this is the sole sphere in which "green" thrives, then "green" dies. Until "green" becomes the building mode of the masses, "green" has only minimal impact-- except, of course, on the lucky few who can afford renewable energy sources and those builders who can build for clients without need of a budget. But will this narrow scope of change have any significant change on the environment? I doubt it. Simultaneously, "green" construction, particularly renewable energy sources shouldn't be financially structured as too expensive. With public and private financing intervention, renewable energy sources could be viewed as just the opposite-- it would be too expensive to not use renewable energy sources. How do we do this? Well, it is no more than torquing one's perspective as both a consumer and a vendor. As a consumer, one must be forward thinking and understand that to not invest in sustainable energy sources is to incur significant financial burden for fossil fuel costs. As a vendor, to sell systems which imbue value into a project, be it single family home, a multi-family dwelling, or a commercial building, is a means of creating more value for your product, thus making that product easier to sell. Perhaps the perspective which needs most changing is that of the banking community and, dare I suggest it, the government-- municipal, state, and federal. The banking community needs to jump on board and conclude that green construction is more valuable construction. If banks adopt this perspective, then value-added green components should then allow a consumer to borrow more money. After all, 80% of 120 thousand dollars is more than 80% of 100 thousand dollars. However, banks thus far have failed to adopt any form of value conversion, and this has slowed the development of green alternatives. As for our government, well, until we have someone in the White House who does not directly benefit financially from the burning of fossil fuels, we will not have a national plan for renewable energy sources, period.For a more academically formal investigation on this topic, please go to www.hinkleycenter.com/publications/poverty_pollution_siting_94-8.pdf.
Green InequalityRacism, ageism, classism-- these are truths. They exist in all forms of our society. And if the last seven political years have taught us any one thing, it is we cannot look to government to correct societal wrongs. When we have a government that snatches up people off the streets because they have a mode of worship and dress unfamiliar to most in the US and a skin color a few shades darker; when we have a government that robs Peter to pay Paul, but only when Peter is old enough to qualify for social security, and Paul is a well-connected corporation; when oil prices hit $100/barrel and the government's idea of alternative energy sources is to crank up the old coal mines: well, it is time we take matters into our own hands. These societal wrongs exist in an environmental context as well. If one were to map out where the primary Brownsfield sites in large metropolises are and then were to overlay first, where people of color lived, next, were the aged live, and finally where the impoverished live, I'm sure it would come as no surprise that people of color, older people, and poor people come in contact with more pollution than the average American. Our government will not correct this unfairness. The question remains, who will?The "green" construction industry has failed to address this issue of environmental racism/ageism/classism. How do we, as obviously concerned citizens, point our compasses toward not just a cleaner planet, but a fairer planet as well?Part of our mission as "green" builders is to develop means of limiting "green" construction costs. Further, developments designed for the elderly, for affordable and workforce housing, cannot simply be cheap. This is unfair thinking. This is wrong thinking. This is short sighted thinking. We cannot allow "green" construction to remain the pet boutique industry of the wealthy. This means that the wealthy will be the only beneficiaries of the newest environmentally friendly developments. More importantly, if this is the sole sphere in which "green" thrives, then "green" dies. Until "green" becomes the building mode of the masses, "green" has only minimal impact-- except, of course, on the lucky few who can afford renewable energy sources and those builders who can build for clients without need of a budget. But will this narrow scope of change have any significant change on the environment? I doubt it. Simultaneously, "green" construction, particularly renewable energy sources shouldn't be financially structured as too expensive. With public and private financing intervention, renewable energy sources could be viewed as just the opposite-- it would be too expensive to not use renewable energy sources. How do we do this? Well, it is no more than torquing one's perspective as both a consumer and a vendor. As a consumer, one must be forward thinking and understand that to not invest in sustainable energy sources is to incur significant financial burden for fossil fuel costs. As a vendor, to sell systems which imbue value into a project, be it single family home, a multi-family dwelling, or a commercial building, is a means of creating more value for your product, thus making that product easier to sell. Perhaps the perspective which needs most changing is that of the banking community and, dare I suggest it, the government-- municipal, state, and federal. The banking community needs to jump on board and conclude that green construction is more valuable construction. If banks adopt this perspective, then value-added green components should then allow a consumer to borrow more money. After all, 80% of 120 thousand dollars is more than 80% of 100 thousand dollars. However, banks thus far have failed to adopt any form of value conversion, and this has slowed the development of green alternatives. As for our government, well, until we have someone in the White House who does not directly benefit financially from the burning of fossil fuels, we will not have a national plan for renewable energy sources, period.For a more academically formal investigation on this topic, please go to www.hinkleycenter.com/publications/poverty_pollution_siting_94-8.pdf.
Tuesday, July 17, 2007
7/12/07. For Immediate Release: Green for Grandma and Grandpa
Steve Schappert, the CEO of Connecticut Real Estate and Construction, is at it again. The Brookfield Wetlands Commission were wowwed when they saw what Schappert plans to do with his latest “green” innovation, an elderly congregate housing structure at 533 Federal Road. This building will use photo-voltaic solar panels and a geothermal heating and cooling system, just as Schappert did on his Button Factory project in New Milford. However, the newest kicker is Schappert plans to use pervious concrete pavement instead of asphalt on what he calls his “Still Brook” property, a 30 unit congregate living facility designed to allow less active seniors, those in the 80’s and above, to enjoy a rich, socially stimulating environment.
What is pervious pavement?
Pervious concrete pavement is a unique and effective means to address important environmental issues and support sustainable growth. By capturing stormwater and allowing it to seep into the ground, porous concrete is instrumental in recharging groundwater, reducing stormwater runoff, and meeting U.S. Environmental Protection Agency (EPA) stormwater regulations. This pavement technology creates more efficient land use by eliminating the need for retention ponds, swales, and other stormwater management devices.
What does that mean to Brookfield?
Actually, it means a lot. Firstly, the town will be home to the first congregate facility in the state and perhaps the entire country which does not have to charge residents for gas and electric. Tenants’ costs will be fixed, a great comfort to seniors who generally operate on a fixed income. Further, because of the financial structure of the facility, elderly can purchase their units and utilize the equity in the property to pay for many of their care needs through a reverse mortgage. This provides the senior with security for his present situation and a legacy for his family and loved-ones.
Additionally, Brookfield will enjoy the position of being home to the most environmentally innovative commercial building in the state, maybe the entire country. Powered by the sun and heated by the earth, “Still Brook” will also prove gentler to the ground it sits on than any other commercial building in CT. Residents even will have solar golf carts with which to get to local shopping areas or the senior center.
Why does Schappert do it like this?
Schappert says, “Our company motto is ‘Doing well by doing good.’ It isn’t enough to simply make money. We need to change the way people treat the planet, and part of that mission involves spreading the word that you can make plenty of money and be environmentally responsible.” When asked what else he has up his sleeve, Schappert offers just a slight smile and says, “This is just the tip of the iceberg.”
Steve Schappert, the CEO of Connecticut Real Estate and Construction, is at it again. The Brookfield Wetlands Commission were wowwed when they saw what Schappert plans to do with his latest “green” innovation, an elderly congregate housing structure at 533 Federal Road. This building will use photo-voltaic solar panels and a geothermal heating and cooling system, just as Schappert did on his Button Factory project in New Milford. However, the newest kicker is Schappert plans to use pervious concrete pavement instead of asphalt on what he calls his “Still Brook” property, a 30 unit congregate living facility designed to allow less active seniors, those in the 80’s and above, to enjoy a rich, socially stimulating environment.
What is pervious pavement?
Pervious concrete pavement is a unique and effective means to address important environmental issues and support sustainable growth. By capturing stormwater and allowing it to seep into the ground, porous concrete is instrumental in recharging groundwater, reducing stormwater runoff, and meeting U.S. Environmental Protection Agency (EPA) stormwater regulations. This pavement technology creates more efficient land use by eliminating the need for retention ponds, swales, and other stormwater management devices.
What does that mean to Brookfield?
Actually, it means a lot. Firstly, the town will be home to the first congregate facility in the state and perhaps the entire country which does not have to charge residents for gas and electric. Tenants’ costs will be fixed, a great comfort to seniors who generally operate on a fixed income. Further, because of the financial structure of the facility, elderly can purchase their units and utilize the equity in the property to pay for many of their care needs through a reverse mortgage. This provides the senior with security for his present situation and a legacy for his family and loved-ones.
Additionally, Brookfield will enjoy the position of being home to the most environmentally innovative commercial building in the state, maybe the entire country. Powered by the sun and heated by the earth, “Still Brook” will also prove gentler to the ground it sits on than any other commercial building in CT. Residents even will have solar golf carts with which to get to local shopping areas or the senior center.
Why does Schappert do it like this?
Schappert says, “Our company motto is ‘Doing well by doing good.’ It isn’t enough to simply make money. We need to change the way people treat the planet, and part of that mission involves spreading the word that you can make plenty of money and be environmentally responsible.” When asked what else he has up his sleeve, Schappert offers just a slight smile and says, “This is just the tip of the iceberg.”
Tuesday, June 05, 2007
We are in a hurry. The hurry is: we humans are in the process of destroying our planet. Global warming is the single most significant environmental crisis the world community has ever seen. The 2007 G8 Summit in Germany will focus on the reversal of global warming. President Bush, of course opposes this proposal. Like his strategy in the Middle East, he has a better idea, and he wants to convince the world of something they already know is untrue. This time it’s not that there are weapons of mass destruction in Iraq, but that global warming is not that dire an issue.
Our Nero-like President fiddles, but we cannot allow our Rome to go up in flames. This isn’t a city’s destruction we speak of. It is the end of all of us, of history, of every thought and feeling humankind ever produced. Our present federal government is not going to do anything about this crisis.
Our company, Connecticut Real Estate and Construction wishes to do something about it, because Connecticut needs workforce housing in significant number for very important reasons. Suburban sprawl is killing the environment. When we continually clear off two acres and more per household to put up large houses, we cut down trees which produce oxygen, we deplete the filtering system for our water, and we make houses which leave a carbon footprint which further opens a hole in the ozone. If we instead build multiple units together and build them with solar photovoltaic cell panels and with geothermal heating and cooling, we leave virtually no carbon footprint, we leave sufficient greenery to filter water run-off, and we provide our workforce with housing that allows them to stay in the state and not flee to the South and Southwest as has been the recent trend. As a result, those businesses (and their tax revenues) which require those workers need not flee with the workforce, a trend we have seen throughout the Northeast region of the country.
Additionally, we will build elderly housing. The Boomer Generation is aging. They are retiring at record rates and require specific housing that does not exist in sufficient number. We will build it. We will build commercial buildings and office space to go along with the elderly and workforce housing. We need cooperation from local governments to achieve our goals, and we need that cooperation quickly. As we move forward, we will build with town tax rolls in mind. We are aware that the workforce housing will require significant services and expenses, most notably educational expenses. This is why mixing the elderly housing with the workforce balances the ledger, for the elderly pay taxes without sending children to schools. Further, the commercial and office buildings will bring in significant tax revenues without pulling out revenues from the local municipality. This formula is referred to as “Smart Growth” and is to be part of our plans.
While proposing “caution” and “care” is never foolhardy advice, studies on these issues have already been done and “smart growth” is necessary throughout the state. We cannot wait. The cost is too dear for all of us to sit idly by and fiddle away time as the planet goes up in flames.
Sincerely,
Miles J. Shapiro, Partner
Connecticut Real Estate and Construction
VP Marketing and Commercial Real Estate
www.connecticutrealestateandconstruction.com
Our Nero-like President fiddles, but we cannot allow our Rome to go up in flames. This isn’t a city’s destruction we speak of. It is the end of all of us, of history, of every thought and feeling humankind ever produced. Our present federal government is not going to do anything about this crisis.
Our company, Connecticut Real Estate and Construction wishes to do something about it, because Connecticut needs workforce housing in significant number for very important reasons. Suburban sprawl is killing the environment. When we continually clear off two acres and more per household to put up large houses, we cut down trees which produce oxygen, we deplete the filtering system for our water, and we make houses which leave a carbon footprint which further opens a hole in the ozone. If we instead build multiple units together and build them with solar photovoltaic cell panels and with geothermal heating and cooling, we leave virtually no carbon footprint, we leave sufficient greenery to filter water run-off, and we provide our workforce with housing that allows them to stay in the state and not flee to the South and Southwest as has been the recent trend. As a result, those businesses (and their tax revenues) which require those workers need not flee with the workforce, a trend we have seen throughout the Northeast region of the country.
Additionally, we will build elderly housing. The Boomer Generation is aging. They are retiring at record rates and require specific housing that does not exist in sufficient number. We will build it. We will build commercial buildings and office space to go along with the elderly and workforce housing. We need cooperation from local governments to achieve our goals, and we need that cooperation quickly. As we move forward, we will build with town tax rolls in mind. We are aware that the workforce housing will require significant services and expenses, most notably educational expenses. This is why mixing the elderly housing with the workforce balances the ledger, for the elderly pay taxes without sending children to schools. Further, the commercial and office buildings will bring in significant tax revenues without pulling out revenues from the local municipality. This formula is referred to as “Smart Growth” and is to be part of our plans.
While proposing “caution” and “care” is never foolhardy advice, studies on these issues have already been done and “smart growth” is necessary throughout the state. We cannot wait. The cost is too dear for all of us to sit idly by and fiddle away time as the planet goes up in flames.
Sincerely,
Miles J. Shapiro, Partner
Connecticut Real Estate and Construction
VP Marketing and Commercial Real Estate
www.connecticutrealestateandconstruction.com
Tuesday, February 06, 2007
New Documentary/Reality TV show
"BIOS HOME" TMGreen Building and Design
BIOS is the Greek word for "Life". This new series will focus on how the buildings we work and play in can affect our lives, emotionally,
psychologically, financially and even our physical health. Showcasing the Bios Building Technology Center and the Boulder Ridge housing development,
we will interview homebuyers, owner/builders, contractors, government and power company officials. Sponsors will be able to highlight their building
products, such as, solar photovoltaic, solar hot water, geothermal heating and cooling, fuel cells, Icynene insulation, home automation systems and more.
Homeward Bound will provide interior design, decorating and landscape tips. The show explores both advanced technology and the human factor,
proving it is possible to help people, save the environment and be profitable!
The series will show how a clean, safe home can help boost family moral. We will examine the emotions, and speak to psychologists about the short and
long term effect that pride of ownership has on the adults and children, how building a product that has strong demand can boost a local economy, how the
design of a home can affect the affordability, and how today's technology can keep that home affordable for years to come. Indeed, how a small group of
thoughtful, dedicated people can change the world simply by leading the way!
The show will star designer, Jeff Metilly of Homeward Bound and green building pro, Steve Schappert of Connecticut Real Estate and Construction.
Produced by Melissa Chamberlain for the CHARTER commercial leased access channel in western Connecticut, with contributing writer Miles Shapiro.
Once produced the series will be marketed via our websites, CD's, blogs, YouTube, Podcasts, television networks such as TLC,
DISCOVERY CHANNEL, HGTV, HGTVPRO, and local television stations around the U.S., U.K. and Canada.
Schappert also has plans to launch a quarterly magazine in 2008 called "Connecticut Real Estate and Construction"
"BIOS HOME" TMGreen Building and Design
BIOS is the Greek word for "Life". This new series will focus on how the buildings we work and play in can affect our lives, emotionally,
psychologically, financially and even our physical health. Showcasing the Bios Building Technology Center and the Boulder Ridge housing development,
we will interview homebuyers, owner/builders, contractors, government and power company officials. Sponsors will be able to highlight their building
products, such as, solar photovoltaic, solar hot water, geothermal heating and cooling, fuel cells, Icynene insulation, home automation systems and more.
Homeward Bound will provide interior design, decorating and landscape tips. The show explores both advanced technology and the human factor,
proving it is possible to help people, save the environment and be profitable!
The series will show how a clean, safe home can help boost family moral. We will examine the emotions, and speak to psychologists about the short and
long term effect that pride of ownership has on the adults and children, how building a product that has strong demand can boost a local economy, how the
design of a home can affect the affordability, and how today's technology can keep that home affordable for years to come. Indeed, how a small group of
thoughtful, dedicated people can change the world simply by leading the way!
The show will star designer, Jeff Metilly of Homeward Bound and green building pro, Steve Schappert of Connecticut Real Estate and Construction.
Produced by Melissa Chamberlain for the CHARTER commercial leased access channel in western Connecticut, with contributing writer Miles Shapiro.
Once produced the series will be marketed via our websites, CD's, blogs, YouTube, Podcasts, television networks such as TLC,
DISCOVERY CHANNEL, HGTV, HGTVPRO, and local television stations around the U.S., U.K. and Canada.
Schappert also has plans to launch a quarterly magazine in 2008 called "Connecticut Real Estate and Construction"
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